Start a Project

Start a Project

Sony

Competencies

Brand & Creative / Design

TAGS

Brand Integrations Sony

Estars produced a Sony Xperia brand integration across live esports broadcasts, featuring the phone as an integrated sponsor in the Call of Duty Mobile: Creator Challenge, which featured Call of Duty pro esports and influencers. Produced and aired a Sony commercial promoting the phone’s gaming features, featuring a top Call of Duty esports pro player.

Estars Sizzle

Related Work

Brand Integrations Conventions Creator IP

NICKMERCS vs TimTheTatman (Live from UFC:X)

Estars produced the first live edition of NICKMERCS’ MFAM Gauntlet — a ticketed, stage-based show set inside the UFC X fan experience during UFC International Fight Week and streamed on UFC’s official Twitch channel.

Brand Integrations Papa Johns

Papa Johns

Estars produced custom on-air brand integrations for Papa Johns across its social media channels and live esports broadcasts, including the World Showdown of Esports (WSOE) slate.

Brand Integrations Creator IP Samsung

Mission: Galaxy

Estars produced Mission: Galaxy featuring Tribe YouTubers to showcase the gaming capabilities of Samsung’s new Galaxy smartphone.

Brand Integrations Creator IP Custom Content

Tribe Gaming × Ford

Estars produced Ford’s branded content partnership with Tribe Gaming, creating an episodic series that carried the deal — following Tribe’s creators into their largest geographic communities with Ford vehicles woven into the story rather than pasted on top.