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COMPETENCY

Brand & Creative / Design

Estars designs brand integrations that live inside the show — on-air segments, scenic, graphics, and creative — so a sponsor reads as part of the production rather than an interruption. We have integrated Papa Johns, Sony Xperia, Samsung, DraftKings, ASUS ROG, and Reese’s into live gaming broadcasts.

The same team handles event branding, scenic and stage design, LED content, and motion graphics.

What we deliver

On-air sponsor segments and integrations
Event branding, scenic, and stage design
Broadcast graphics and motion design
Brand campaigns with creators and athletes

How do brands get integrated into an esports broadcast?

Through segments, graphics, scenic, and creative built into the run-of-show — designed with the production rather than added over it. Estars has done this for Papa Johns, Sony, Samsung, DraftKings, and others.

Do you design the event itself, not just the broadcast?

Yes — scenic, stage, LED content, and event branding are part of the same build.

Leagues & Tournaments Razer Super Evil Megacorp

Vainglory Premier League

Estars produced the Vainglory Premier League end to end across the season, including the Preseason Invitational, Summer Open, Fantasy All-Stars, and VPL World Invitational finals at OGN Super Arena in Manhattan Beach.

Abby Dahlkemper Brand Integrations Custom Content

Massage Envy × Abby Dahlkemper

Estars produced Massage Envy × Abby Dahlkemper athlete endorsement content, featuring the USWNT defender and Women’s World Cup champion across branded content developed for Massage Envy’s channels.

Brand Integrations Creator IP Custom Content

Tribe Gaming × San Antonio Spurs

Estars produced the “Tribe Gaming Presents Spurs” reveal marking Spurs Sports & Entertainment joining Tribe Gaming’s investor group in — a single creator-native piece built to land with an NBA audience and mobile gaming’s at once.

Brand Integrations Creator IP Custom Content

Tribe Gaming × Ford

Estars produced Ford’s branded content partnership with Tribe Gaming, creating an episodic series that carried the deal — following Tribe’s creators into their largest geographic communities with Ford vehicles woven into the story rather than pasted on top.

Brand Integrations Sony

Sony

Estars produced a Sony Xperia brand integration across live esports broadcasts, featuring the phone as an integrated sponsor in the Call of Duty Mobile: Creator Challenge, which featured Call of Duty pro esports and influencers.

Brand Integrations Creator IP Samsung

Mission: Galaxy

Estars produced Mission: Galaxy featuring Tribe YouTubers to showcase the gaming capabilities of Samsung’s new Galaxy smartphone.

Brand Integrations Papa Johns

Papa Johns

Estars produced custom on-air brand integrations for Papa Johns across its social media channels and live esports broadcasts, including the World Showdown of Esports (WSOE) slate.